Over 2/3rds of North American companies feel they do not control their prices nor are they actively trying to change the situation despite the sometimes dramtic increase in value companies experience when they are driving their pricing strategically, and not passively following the market.

This course provides an introduction to and dissects strategic pricing while showing that being able to control pricing in strategic fashion can result in a significant increase of company value.

The course looks at companies that have successfully taken control of their prices and what the 3 basic requirements are to better control prices and provides a 5 step process to help companies increase their control over prices. The benefits are higher profitability and greater corporate value in the long run.

SKU *: crs-1609394
Sell price $: 12.00
Course Author: Richard Bond
Authored on: 2016-03-31 09:39:28 -0700
Course Short Description:

This course looks at strategic pricing and provides a 5 step process to increase control over prices.

credit Hours: 0.5
CPE Credits Awarded *: 0.5
Approval Status: Needs Yearly Review
Course is for: ** Main Course Library **
Course Duration: 0.5
Complexity of Content: Foundational
Suppress in lists: No
Last Updated/Reviewed Date: March 25, 2024
Course Topic: Pricing, Pricing Strategy
Prerequisitses:

No advanced preparation or prerequisites are required for this course.

Learning Objective:
  • Explore an analytic framework a company can use to determine if they are potentially capable of exerting more control over their prices.
  • Recognize what the key elements are in exerting more control over prices.
Learning Tags:

Business Acumen, Corporate Strategy, Market understanding, Product understanding, Strategic Thinking

Course Type: CPE Course
Format: On Demand
Audit & Accounting: No
Careers: No
Ethics (NASBA): No
Excel: No
Finance: No
Human Resources (HR): No
Internal Audit: No
Leadership & Management: No
Marketing: Yes
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Productivity & Tech: No
Risk Management: No
Sales: No
Tax: No
Field of Study: Specialized Knowledge
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CPA: Yes
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CPD-IES8: Yes
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CPE Credits: 05
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CPE Credits: 0.5
Field of Study: Specialized Knowledge
CPE Delivery Method: QAS Self-Study
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*Program Level: Basic
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No advanced preparation or prerequisites are required for this course.

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CPE Credits: 0.5
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Online

*Program Level: Basic
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