In a profession where many CPAs and accountants operate as generalists, specializing within a niche can provide a huge competitive advantage.  Many firms have realized that the more focused their practices become, the more their practices grow.  Plus, clients and prospects will travel further, wait longer, and also pay higher fees to work with a specialist.

In this course, Andrew Schwartz CPA shares how he generates meaningful industry specific benchmarking information to help clients and prospects within his niche better understand how their businesses are doing. Many viewers will leave the course with a new excitement to commit to a niche and will realize how easy it is to turbocharge their specialty by benchmarking.

Course Key Concepts: Accountant, CPA, Niche, Specialist, Specialty, Benchmark.

 

SKU *: crs-1668053
Sell price $: 36.00
Course Author: Andrew D Schwartz
Authored on: 2019-08-05 00:17:14 -0700
Course Short Description:

This course covers how to generate meaningful specific benchmarking information to help clients and prospects better understand their business. 

credit Hours: 1.5
CPE Credits Awarded *: 1.5
Approval Status: - None -
Course is for: ** Main Course Library **
Course Duration: 1.5
Suppress in lists: No
Last Updated/Reviewed Date: March 23, 2024
Prerequisitses:

No advanced preparation or prerequisites are required for this course.

Learning Objective:
  • Recognize how specializing within a niche is preferable in today’s competitive business environment
  • Discover easy and efficient ways to benchmark
  • Identify four categories of benchmarking data
  • Learn from real-life benchmarking examples created by Andrew for his niche client base
Course Type: CPE Course
Format: On Demand
Audit & Accounting: No
Careers: Yes
Ethics (NASBA): No
Excel: No
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Human Resources (HR): No
Internal Audit: No
Leadership & Management: No
Marketing: No
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Productivity & Tech: No
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Field of Study: Communications & Marketing
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