Learn how to use this 200,000-year-old communication technique to get an edge in business. Equip yourself with tools and approaches that will result in more buy-in, marketing with increased impact, and a shortcut to feed the content marketing beast. Find out why this cornerstone of communication came to be, why it has been ignored for so long and ultimately how you can harness its power for business impact.
The course covers a brief history of storytelling, how we once used storytelling, why we replaced it for so long and why it's making a comeback. You will learn about the noisy communication environment we now live and do business in and why storytelling is an essential tool in rising above the noise and being heard. We cover the ingredients and structure of story packaged in a way that will be easy for you to start applying immediately.
- Teacher: noor data
SKU *: crs-1644523
Sell price $: 24.00
Course Preview:
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Course Short Description:
This course covers a brief history of storytelling, how we once used storytelling, why we replaced it for so long and why it's making a comeback.
credit Hours: 0
CPE Credits Awarded *: 0
Approval Status: - None -
Course is for: ** Main Course Library **
Course Duration: 1
Complexity of Content: Foundational
Suppress in lists: No
Last Updated/Reviewed Date: March 9, 2024
Prerequisitses:
The simple perquisites of this course are designed to get you in the right frame of mind. They should take no more than 5 minutes. Before you start the course: Think of the last movie or book you enjoyed. Why did you like it? Consider a time you were moved to act - and why. Think of an occasion within the past week where a friend, spouse, or family member told you about something that happened to them. What about their tale intrigued you, what did you remember.
Learning Objective:
- Explore the history of storytelling and its use in business
- Identify the importance of storytelling as a communication tool
- Discover ways to apply storytelling in business
- Recognize when something you hear is a story or not
Course Type: Non-CPE Course
Format: On Demand
Audit & Accounting: No
Careers: No
Ethics (NASBA): No
Excel: No
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Human Resources (HR): No
Internal Audit: No
Leadership & Management: No
Marketing: No
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Productivity & Tech: No
Risk Management: No
Sales: Yes
Tax: No
Field of Study: - None -
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CPA: No
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CPD-IES8: No
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CISA: No
CIST: No
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SHRM-SCP: No
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SPHR: No
GPHR: No
aPHR: No
PHRca: No
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SPHRi: No
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*Prerequisites:
No advanced preparation or prerequisites are required for this course.
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*Prerequisites:
No advanced preparation or prerequisites are required for this course.
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*Prerequisites:
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*Prerequisites:
No advanced preparation or prerequisites are required for this course.
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*Prerequisites:
No advanced preparation or prerequisites are required for this course.
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*Program Location:
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*Prerequisites:
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<td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, <span style="font-size:12px;font-weight:bold;">ID No. 19 ILL 000</span> has been approved for 1.0 Recertification Credit Hour(s) toward CPP recertification through the American Payroll Association (APA). Please make note of the Course Code on your CPP Recertification Log. For more information about certification or recertification, please visit the APA website at <a href="http://www.americanpayroll.org/certification/recertification/">www.americanpayroll.org</a>. </span></td>
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No advanced preparation or prerequisites are required for this course.
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<td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for 1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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<td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for 1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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<td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for 1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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<td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for 1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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<td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
<td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for 1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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<td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for 1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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