Business Development is crucial to the health of CPA firms and an important factor in the track to partnership for individuals. The first step in the process of gaining new business is understanding prospecting.

This course covers the steps necessary to successfully pitch your prospective client by understanding your differentiators and learning how to prepare for pitch meetings. This is your opportunity to wow them so it’s important to be able to communicate your value in a way that draws them in, gets them excited and gets them to buy in on the unique value that you bring to the table and why they should move forward with you.

Course Key Concepts: Prospecting, Business Development, Sales.

SKU *: crs-1693330
Sell price $: 24.00
Course Author: Ty Hendrickson
Authored on: 2021-12-15 12:57:05 -0700
Course Preview:

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Course Short Description:

This course covers the steps necessary to successfully pitch your prospective client by understanding your differentiators

credit Hours: 0
CPE Credits Awarded *: 1
Approval Status: - None -
Course is for: ** Main Course Library **
Course Duration: 1
Complexity of Content: Foundational
Suppress in lists: No
Last Updated/Reviewed Date: March 25, 2024
Prerequisitses:

No advanced preparation or prerequisites are required for this course.

Learning Objective:
  • Discover and list the 4 steps that make a great presentation.
  • Identify and list the 3 areas of knowledge to research before a pitch.
  • Discover and list 3 types of questions to use in each pitch meeting.
  • Explore and list the 6 areas for differentiation that help you tailor your pitch.
  • Identify the 3 parts to a successful presentation.
Course Type: CPE Course
Format: On Demand
Audit & Accounting: No
Careers: No
Ethics (NASBA): No
Excel: No
Finance: No
Human Resources (HR): No
Internal Audit: No
Leadership & Management: No
Marketing: No
Operations: No
Productivity & Tech: No
Risk Management: No
Sales: Yes
Tax: No
Field of Study: Specialized Knowledge
Other: No
CPA: Yes
CPD-IES7: No
CPD-IES8: Yes
CMA: Yes
CFE: Yes
Yellow Book: No
CGFM: No
CIA: Yes
CRMA: Yes
CPP: No
FPC: No
CTP: No
FP&A: No
CISM: No
CRISC: No
CISA: No
CIST: No
CRFS: No
SHRM-CP: No
SHRM-SCP: No
PHR: No
SPHR: No
GPHR: No
aPHR: No
PHRca: No
PHRi: No
SPHRi: No
Enable/Disable: Yes
CPE Credits: 1.0
Field of Study: Specialized Knowledge
CPE Delivery Method: QAS Self-Study
Program Location:

Online

*Program Level: Basic
*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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Program Location:

Online

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Hours: 1.0
Field of Study: Specialized Knowledge
CPE Delivery Method: QAS Self-Study
Program Location:

Online

Enable/Disable: Yes
CPE Credits: 1.0
Field of Study: Specialized Knowledge
CPE Delivery Method: QAS Self-Study
Program Location:

Online

*Program Level: Basic
*Prerequisites:

No advanced preparation or prerequisites are required for this course.

Enable/Disable: Yes
CPE Credits: 1.0
Field of Study: Specialized Knowledge
CPE Delivery Method: QAS Self-Study
Program Location:

Online

*Program Level: Basic
*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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Program Location:

Online

*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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Program Location:

Online

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Field of Study: Specific business topics such as finance and others
CPE Delivery Method: QAS Self-Study
CPE Credits: 1.0
Program Location:

Online

*Program Level: Basic
*Prerequisites:

No advanced preparation or prerequisites are required for this course.

Enable/Disable: Yes
CPE Credits: 1.0
Field of Study: Other activities contributing to professional competence
CPE Delivery Method: QAS Self-Study
Program Location:

Online

*Program Level: Basic
*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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*Program Location:

Online

*Prerequisites:

No advanced preparation or prerequisites are required for this course.

~Credit Details:
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            <td><img src="https://www.illumeo.com/lpfiles/certifications/APA-generic-RCH-updated-annually.png" width="80" height="80" alt="Approved by APA"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 19 ILL 000</span> &nbsp; has been approved for &nbsp;1.0 Recertification Credit Hour(s) toward CPP recertification through the American Payroll Association (APA). Please make note of the Course Code on your CPP Recertification Log. For more information about certification or recertification, please visit the APA website at &nbsp; <a href="http://www.americanpayroll.org/certification/recertification/">www.americanpayroll.org</a>. </span></td>
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On Demand/Online

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Program Location:

On Demand/Online

*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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Program Location:

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*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. XXXXXX</span>&nbsp;has been approved for &nbsp;#### CPE credit hours toward IRS Enrolled Agent (EA) continuing education requirements. In accordance with the standards set forth in Circular 230 section 10.6, CE credits have been granted based on a 50-minute hour. </span></td>
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            <td><img src="https://www.illumeo.com/lpfiles/shrmcertseal2017.png" width="80" height="60" alt="pre-approved by SHRM"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. XXXXXX</span>&nbsp;has been approved for &nbsp;#### recertification credit hours toward SHRM-CP™ and SHRM-SCP™ recertification through the Society of Human Resource Management® (SHRM®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the Society for Human Resource Management website at &nbsp; <a href="https://www.shrm.org/certification">www.shrm.org</a>. </span></td>
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            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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*Program Location:

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*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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<table width="100%" border="0" cellspacing="0" cellpadding="5">
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            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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*Program Location:

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*Prerequisites:

No advanced preparation or prerequisites are required for this course.

~Credit Details:
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            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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*Program Location:

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*Prerequisites:

No advanced preparation or prerequisites are required for this course.

~Credit Details:
<table width="100%" border="0" cellspacing="0" cellpadding="5">
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        <tr>
            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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*Program Location:

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*Prerequisites:

No advanced preparation or prerequisites are required for this course.

~Credit Details:
<table width="100%" border="0" cellspacing="0" cellpadding="5">
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        <tr>
            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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Hours: 1.0
Free Marketing Course: No