In this course we examine the key strategies for boosting profitability by concentrating your organization’s sales effort through sales. We will start with a brief overview of the importance of knowing who your best customers are, what they buy and when they buy it.

This leads to a conversation about four categories of customer; high sales/high profit, high sales/low profit, low sales/high profit, low sales/low profit and the importance of encouraging customers that deliver profit high sales/high profit and boosting profitability by nurturing customers than provide high profit/low sales.

Then we explore making a judgement to expand your customer base by finding new customers with a similar profile to existing profitable customers. This course serves to examine how to work with and find new ‘best’ customers.

SKU *: crs-1693232
Sell price $: 42.00
Course Author: Carrie Foster
Authored on: 2021-12-15 02:45:04 -0700
Course Preview:

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Course Short Description:

This course examines the key strategies for boosting profitability by concentrating your organization’s sales effort through sales.

credit Hours: 0
CPE Credits Awarded *: 1
Approval Status: - None -
Course is for: ** Course can be viewed but only enrolled by curriculum
Course Duration: 1
Complexity of Content: Foundational
Suppress in lists: No
Last Updated/Reviewed Date: March 5, 2024
Prerequisitses:

No advanced preparation or prerequisites are required for this course.

Learning Objective:
  • Explore the importance of knowing who your best customers are, what they buy and when they buy it.
  • Identify four categories of customer and the importance of encouraging high sales/high profit customers and boosting profitability by nurturing customers than provide high profit/low sales.
  • Discover how to make a judgement to expand your customer base by finding new customers with a similar profile to existing profitable customers.
Course Type: Premium plus CPE Course
Format: On Demand
Audit & Accounting: No
Careers: No
Ethics (NASBA): No
Excel: No
Finance: No
Human Resources (HR): No
Internal Audit: No
Leadership & Management: No
Marketing: No
Operations: No
Productivity & Tech: No
Risk Management: No
Sales: Yes
Tax: No
Field of Study: Specialized Knowledge
Other: No
CPA: Yes
CPD-IES7: No
CPD-IES8: Yes
CMA: Yes
CFE: Yes
Yellow Book: No
CGFM: No
CIA: Yes
CRMA: Yes
CPP: No
FPC: No
CTP: No
FP&A: No
CISM: No
CRISC: No
CISA: No
CIST: No
CRFS: No
SHRM-CP: No
SHRM-SCP: No
PHR: No
SPHR: No
GPHR: No
aPHR: No
PHRca: No
PHRi: No
SPHRi: No
Enable/Disable: Yes
CPE Credits: 1
Field of Study: Specialized Knowledge
CPE Delivery Method: QAS Self-Study
Program Location:

Online

*Program Level: Basic
*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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Online

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Hours: 1
Field of Study: Specialized Knowledge
CPE Delivery Method: QAS Self-Study
Program Location:

Online

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CPE Credits: 1
Field of Study: Specialized Knowledge
CPE Delivery Method: QAS Self-Study
Program Location:

Online

*Program Level: Basic
*Prerequisites:

No advanced preparation or prerequisites are required for this course.

Enable/Disable: Yes
CPE Credits: 1
Field of Study: Specialized Knowledge
CPE Delivery Method: QAS Self-Study
Program Location:

Online

*Program Level: Basic
*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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Program Location:

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*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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Field of Study: Specific business topics such as finance and others
CPE Delivery Method: QAS Self-Study
CPE Credits: 1
Program Location:

Online

*Program Level: Basic
*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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CPE Credits: 1
Field of Study: Other activities contributing to professional competence
CPE Delivery Method: QAS Self-Study
Program Location:

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*Program Level: Basic
*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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*Prerequisites:

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Program Location:

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*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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Program Location:

Online

*Prerequisites:

No advanced preparation or prerequisites are required for this course.

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            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. XXXXXX</span>&nbsp;has been approved for &nbsp;#### CPE credit hours toward IRS Enrolled Agent (EA) continuing education requirements. In accordance with the standards set forth in Circular 230 section 10.6, CE credits have been granted based on a 50-minute hour. </span></td>
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No advanced preparation or prerequisites are required for this course.

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            <td><img src="https://www.illumeo.com/lpfiles/shrmcertseal2017.png" width="80" height="60" alt="pre-approved by SHRM"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. XXXXXX</span>&nbsp;has been approved for &nbsp;#### recertification credit hours toward SHRM-CP™ and SHRM-SCP™ recertification through the Society of Human Resource Management® (SHRM®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the Society for Human Resource Management website at &nbsp; <a href="https://www.shrm.org/certification">www.shrm.org</a>. </span></td>
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No advanced preparation or prerequisites are required for this course.

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            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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<table width="100%" border="0" cellspacing="0" cellpadding="5">
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            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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No advanced preparation or prerequisites are required for this course.

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            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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*Program Location:

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*Prerequisites:

No advanced preparation or prerequisites are required for this course.

~Credit Details:
<table width="100%" border="0" cellspacing="0" cellpadding="5">
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            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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*Program Location:

Online

*Prerequisites:

No advanced preparation or prerequisites are required for this course.

~Credit Details:
<table width="100%" border="0" cellspacing="0" cellpadding="5">
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        <tr>
            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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*Program Location:

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*Prerequisites:

No advanced preparation or prerequisites are required for this course.

~Credit Details:
<table width="100%" border="0" cellspacing="0" cellpadding="5">
    <tbody>
        <tr>
            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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*Program Location:

Online

*Prerequisites:

No advanced preparation or prerequisites are required for this course.

~Credit Details:
<table width="100%" border="0" cellspacing="0" cellpadding="5">
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        <tr>
            <td><img src="https://www.illumeo.com/lpfiles/hrci_ap_preapprovedseal_2016_150x.png" width="80" height="80" alt="pre-approved by HRCI"></td>
            <td align="left" valign="middle"><span style="font-size:10px;font-weight:normal;">This activity, &nbsp; <span style="font-size:12px;font-weight:bold;">ID No. 000000</span> has been approved for &nbsp;1.0 HR (General) recertification credit hours toward aPHR™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®). Please make note of the activity ID number on your recertification application form. For more information about certification or recertification, please visit the HR Certification Institute website at &nbsp; <a href="https://www.hrci.org">www.hrci.org</a>. </span></td>
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Hours: 1.0
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